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APPETITE FOR AMERICA: FRED HARVEY AND THE BUSINESS OF CIVILIZING THE WEST -- ONE MEAL AT A TIME (Stephen Fried)

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Appetite for America: Fred Harvey and the Business of Civilizing the Wild West--One Meal at a Time Cover Image
$18.00
ISBN: 9780553383485
Availability: Usually Ships in 1-5 Days
Published: Bantam - May 3rd, 2011

This fantastic pop history is page-turning Americana as well as a business case study. The story of Fred Harvey points directly to McDonald’s, Starbucks, and every franchised anything. He set out to duplicate his inns and dining rooms wherever the railroads were taking settlers, and he did exactly that. I closed this book longing to jump off a frontier train and step into a Harvey House.